How did you attract/address your audience?

The genre of the opening sequence is a dramatic thriller and we used many different ways to show the genre and grab our audience’s attention. Our target audience was young adults both male and female mainly ages at 15-25. We chose the name Pretty Girls Make Graves as the main protagonist is female and we want the audience to be in suspense to weather she will kill someone or not. We could not target our film to anyone under the age of 15 as it had elements of violence and two of the main themes are the drug trade and gun crime as these are both big issues in todays society. Our opening location is on a plane showing the main protagonist alone suggesting that her family and friends have abandoned her. It also suggests that she is independent. That’s when the over voice narration kicks in and explains why she is alone on a plane and reveling that she has been sent to live her dad, which most teenagers can relate to as most families are split nowadays. The next time the audience sees the girl she on a bridge smoking looking upset, making the audience wonder what has happened, as the voice over explains we see flash backs of what seems like a chase scene grabbing the audience’s attention, making them wonder why she is being chased and why she needs to hide. We then see her again looking happier with a boy this is clearly shown as a memory. The idea of teenage shows that the girl has had a normal life (something every teenager can relate to) at some point before her “love” was killed. Our film is also a social realist film as it comfrounts issues that is happing in everyday society today. We also know that social realist films appeal to our audience group, films like Kiduluthood and Bulletboy proved popular with our audience.





Audience Profile.

Age : 18

Gender : Female

Profile: Our main audience would be girls from the ages 15-20 as they are learning independence and we also found out from our audience research that girls prefer romance films and given idea of teenage love, we feel it would appeal to them mostly.We wanted to target it at teenage girls who want to be rebelious which is why our main protagonist smokes because it is one of the main forms of rebellion.

Intrests: Music, films, socializing and love are keen intrests of many teenage girls, also the idea of rebelion is consent throughout our product so our audience would be intrested in law breaking.